10 Reasons Why Sponsoring PinkNicky’s Blog is Good for Your Business
If your brand empowers women, supports adventure, sustainability, or the protection of our planet, then partnering with the PinkNicky blog could be your next bold move.
Rooted in adventure, activism, and a connection to nature, this blog explores themes of wild swimming, creating your adventure journey, and environmental awareness.
Each year, the blog organises The Big Swim—a flagship annual event held in March to support International Women’s Day and raise money for Surfers Against Sewage. This celebration of courage, community, and the sea brings together over 1,000 women across the UK to swim, connect, and share stories. This event attracts lots of media attention, including local and National TV and Radio.
To preserve the authenticity and quality of our partnerships, we work with a maximum of four feature sponsors per season, ensuring that every collaboration is visible and value-driven over an extended period.
Is This the Right Blog for Your Brand?
PinkNicky’s blog is the ideal platform for businesses aiming to reach women in transition—those creating a new chapter in their lives by embracing nature, community, and adventure. We especially align with:
- Women-led brands and female founders
- Health and wellbeing practitioners
- Adventure and outdoor lifestyle brands
- Ethical fashion
- Retreat leaders and life coaches
- Environmental organisations and ocean-focused causes
- Brands focused on menopause, midlife, or mindset
Sponsors have included Finisterre, Bird & Blend and currently include Scamp & Dude, Frontier Sapiens Film Festival, Sea Lanes, Brighton, and Outdoor Swimmer Magazine—all purpose-led brands committed to sustainability or adventure.
- Reach a Community of Purpose-Driven Women
PinkNicky’s audience is comprised of women embarking on new adventures—whether that’s outdoor experiences, starting a business, or reclaiming their next chapter. If your brand serves courageous, curious women, this is your space.
- Align With Values That Matter
Our readers are passionate about the environment, women’s empowerment through adventure, and injecting adventure into their lives. Sponsoring content that reflects these values doesn’t just promote your business—it shows what you stand for and sparks authentic curiosity in your brand.
- Be Seen by Decision-Makers
Whether they’re launching a project, running a family, caring for loved ones, changing careers, or exploring a new hobby, PinkNicky’s readers are action-takers. Your brand gains visibility among women ready to take the next step.
- Connect With the Adventure, Wellness & Wild Swimming Audience
From wild swimming and coastal hikes to resilience stories and retreats, our blog attracts people looking for connection—to nature, to others, and to themselves. If your business operates in travel, coaching, outdoor gear, sea swimming, wellbeing, or creativity, this is where your audience lives.
- Consistent, High-Quality Publishing
The blog is published every two weeks, offering consistency and reliability. Each article is thoughtfully written, professionally edited, and designed to engage, inspire, and spark action.
- Unique Content
No clickbait here. Every blog is grounded in lived experience and community stories, serving as a signpost to new ideas. With a distinct voice and loyal readership, your brand becomes part of something original and meaningful. Backlinks and your logo will be added to every blog post.
- Inspiring Photos and Actionable Links
Each blog features photography and curated links, providing both visual storytelling and valuable resources. These aren’t just blog posts; they’re invitations to explore and be curious.
- Long-Tail SEO Exposure
Our posts are search engine-optimised and built to remain relevant over time. Your sponsorship doesn’t disappear—it keeps working for your brand months (and even years) after publication.
- Build Trust Through Authentic Brand Mentions
Rather than hard-selling, our content weaves brand mentions in with care and context. It’s storytelling with purpose—so our readers see your business as a trusted ally, not just an advertiser.
- Support Independent, Female-Led Media
By sponsoring PinkNicky’s blog, you’re supporting an independent platform led by a woman, for women. You’re investing in blogs that inspire conversations and spark action.
Let’s Work Together
For more information, including costs and audience insights, email nickyc@pinknicky.com to explore how your brand could be featured in upcoming posts and alongside The Big Swim 2026.